McDonald's new item is a McFail

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It might put the fast-food behemoth in a bind. McDonald's (MCD) - Get McDonald's Corporation Report isn't recognised for fast food inventions, but for classics. [{ "selector": ".crjai-a", "duration": "500ms", "fill": "forwards", "delay": "500ms", "keyframes": [ {"offset": 0, "opacity": 0}, {"offset": 1, "opacity": 1} ] }]

When it debuted in 1967, it was so memorable that it earned a currency comparison nickname: The Big Mac index. [{ "selector": ".xdclx-a", "duration": "500ms", "fill": "forwards", "delay": "250ms", "keyframes": [ {"offset": 0, "opacity": 0}, {"offset": 1, "opacity": 1} ] }]

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as how it responded to "Super Size Me's" 2004 criticism. McDonald's customers want healthier and plant-based choices. [{ "selector": ".fuedu-a", "duration": "500ms", "fill": "forwards", "delay": "250ms", "keyframes": [ {"offset": 0, "opacity": 0}, {"offset": 1, "opacity": 1} ] }]

McDonald's started testing the McPlant in 2021 as part of a three-year collaboration with Beyond Meat (BYND). [{ "selector": ".didpz-a", "duration": "500ms", "fill": "forwards", "delay": "250ms", "keyframes": [ {"offset": 0, "opacity": 0}, {"offset": 1, "opacity": 1} ] }]

It began with tests in Irving and Carrollton, Texas, Cedar Falls, Iowa, Jennings and Lake Charles, La., and El Segundo and Manhattan Beach, Calif. [{ "selector": ".picsl-a", "duration": "500ms", "fill": "forwards", "delay": "250ms", "keyframes": [ {"offset": 0, "opacity": 0}, {"offset": 1, "opacity": 1} ] }]

McDonald's new item is a McFail

McDonald's all-American persona has worked for decades. It's also interesting to watch how it's altered as people's demands have changed